Natura Bissé, the luxury cosmetics brand, has been honoured in the “Sustainable Innovation” category at the Forbes-UBS Sustainability Awards 2024, an event that celebrates the achievements and efforts of family-owned SMEs and large companies committed to implementing sustainable policies in their businesses. Ricardo Fisas, SVP and Director of Corporate Communications at Natura Bissé, accepted the award at the ceremony held Tuesday, November 19th, at the Mandarin Oriental Ritz Hotel in Madrid. The event brought together prominent representatives from the business and sustainability sectors.
In Fisas’ words, “This award reaffirms that we are on the right path. It inspires and motivates us to continue growing and evolving into an even better and more responsible Natura Bissé.”
The company’s unwavering commitment is to meet the needs of the present without compromising the future, ensuring a balance between social well-being, environmental care, and economic growth. This vision is structured around three fundamental pillars that guide its sustainability strategy:
1 · Environmental
Focusing on operations, product development, and services, Natura Bissé strives to reduce consumption and waste generation, reuse resources, and promote the recycling of packaging. These efforts are centred at the company’s headquarters in Barcelona, known as the Casa-Fábrica. This creative hub was built using advanced building management systems that foster sustainable production, ensuring high energy efficiency and minimal environmental impact.
2 · Social
Natura Bissé embraces a holistic approach aimed at creating a positive societal impact. A standout example is the Ricardo Fisas Natura Bissé Foundation, established in 2008 with the mission to give back. This vision gave rise to two initiatives:
· Oncology Aesthetics Program, which offers specialised training for aesthetic professionals and free treatments for individuals undergoing cancer treatment.
· Project Difference, supporting educational teams to assist children with learning differences.
The company is also dedicated to promoting diversity, equity, and equality. Its global team of over 400 employees comprises a majority of women in roles across the company, in the factory, laboratories and offices. Women make up 80% of the workforce, with nearly 70% of leadership positions held by women.
3 · Govenance
Natura Bissé remains true to its core values of honesty, excellence, and teamwork, which serve as organisational pillars. It reinforces governance structures and implements measures to ensure ethics and safety in all operations. Furthermore, the company collaborates with key national and international associations and organisations to promote innovation, sustainability, and the responsible consumption of cosmetics.
One notable example is Natura Bissé’s adherence to Cosmetics Europe’s Voluntary Sustainable Commitments initiative, spearheaded by Cosmetics Europe, the European trade association for cosmetics and personal care.
W: Natura Bissé